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عمومی::
مدیریت تغییر فرهنگی
• Chapter 7: Culture Change Management (CCM) Section III: Applying
• Chapter 16: Deploying and Implementing CCM
Finally, the metaphor of "standing on the shoulder of giants" is often used to promote and validate the free software movement, which is so crit- ical to open innovation and culture change management.
Culture change management (CCM) contains many of the elements of the above but focuses on the human side of change as it affects the employees in their day-to-day work activities by creating a culture of assessment.
† CCM emphasizes that it is the people that make the change happen (or not, in some cases), and their ability to adapt, absorb, and assimilate new ways of operating ultimately defines success.
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